Ford expects their redesigned 2012 Focus to help drive the company to the top of the US sales charts and this week, Ford Motor Company announced the pricing for the newest C-segment sedan and 5-door.
The entry level 2012 Ford Focus S carries an MSRP of $16,270, plus a destination charge of $725, and that includes a 2.0L 4-cylinder engine, a 5-speed manual transmission with the option of an automatic, 15” wheels with hubcaps and a standard AM/FM/CD player. Bump it up to the 2012 Focus SE and you get 16” wheels with hubcaps, power windows all around, fog lights, Ford’s MyKey system, and body-colored door handles for the price of $17,720 plus destination.
Next in line is the 2012 Ford Focus SEL, which adds a standard PowerShift 6-speed automatic transmission with manual shift control, 4-wheel disc brakes, 16” painted aluminum wheels (the previous wheels are steel), SYNC infotainment system, leather trim, dual zone climate control, some chrome bits and a few more body colored items. The Focus SEL has a starting price of $20,720 (plus destination fee).
The top of the line (until the Focus ST sport model hits the US) is the 2012 Focus Titanium which starts at $22,270 plus destination. This adds 17” sport aluminum wheels, a rear spoiler, push button start, sport tuned suspension, MyFord Touch infotainment system, a Sony audio system, and sport seats. If you want even more out of your new Focus Titanium, you can select the Titanium Premium Package which adds leather seats, rain sensing wipers, reverse sensing, an auto dimming rear view mirror, and a rear armrest. The premium package also tacks $1,295 to the price tag.
The 2012 Ford Focus 5-door hatchback is not currently offered in the S trimline but it includes the SE, SEL and Titanium packages available from the Focus sedan. The Focus 5-door SE carries a price of $18,065, the SEL is $21,065 and the Titanium package is $22,765 – all of which require an extra $725 for the destination fee.
These prices make the next generation Focus a bit pricier than the current models but it is important to take note of how much this new Focus has improved over the current generation. Ford has added many features to the 2012 Focus (and the 2011 Fiesta) that have typically only been found on higher end vehicles so before shaking your head at the prices of the new Focus, check out what the 2012 Focus has to offer.
Check out the gallery on the left for a closer look at the 2012 Ford Focus and stay tuned to your Detroit Autos Examiner for all of your breaking news from around town and around the world!